Vaughn Mordecai

vaughn-mordecai

Vaughn Mordecai

Value propositions are used in selling, marketing, and presenting the competitive advantage of your company, your product or solution. This presentation will be of benefit to the sales person trying to explain their products, the researcher who needs to understand how to test these propositions, the business executive that needs to understand their unique offering, and the solutions consultant that needs another tool in their research kit.